Steve's Barking; Poles, it don't mean a thing till Sept

Why does anyone care what the poles say in the U.S. Presidential race. No body gives a sh*t until September.
As anyone who has followed American presidential politics will tell you that hardly anyone really thinks of the presidential politics once the nominees have been selected. We Americans can now worry about our sun tans until September when the elections get into full swing.
Nobody even watches the conventions anymore. It's not must see TV like when I was a boy.